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This is most useful for early stage startup founders.

The biggest missing ingredient in the perfect “recipe” is the founder - depending on your strengths, capabilities, resources, every founder executes a different strategy. This is no “formula” for growth. Use your discretion.

This content addresses only Principles & Methods, not knowledge/hacks/implementable ideas. Why? This is the best way to master any subject. Also, knowledge changes with time, geography, context, but principles remain the same and methods survive longer than knowledge. So you won’t see any quick tips or tricks here.

This content doesn’t address edge cases (note: despite what you think, most people reading this aren’t building products that are edge cases), there are some gross generalizations here, but, seriously, if you’re an early stage startup and want to get started on “growth” go to the big red START HERE sign.